User experience strategist · Charlotte, North Carolina

User experience strategy that moves from real problems to measurable results.

I'm Max Zalaquett, a user experience strategist, product thinker, and operator. I help mission-driven companies, nonprofits, and Christian organizations advancing the Great Commission understand what people need, choose the right problems to solve, and turn evidence into practical products and services.

My work spans healthcare, financial services, and nonprofit operations at Novant Health, Vanguard, and FARM127.

How I work

I do not stop at research decks or strategy language.

I work across discovery, product strategy, experience design, stakeholder alignment, and delivery. I make the problem and tradeoffs clear, help teams move from evidence to action, and use qualitative and quantitative data to determine whether the work actually helped users and the organization.

Define the real problem

I clarify the business outcome, user need, constraints, and available evidence before proposing a solution.

Make strategy executable

I turn research into prioritized decisions, prototypes, roadmaps, and practical next steps that teams can deliver.

Measure what changed

I define success measures early and combine behavioral data with user feedback to learn whether the solution worked.

Where I can help

UX and product strategy for mission-driven teams.

I'm especially interested in roles and partnerships with companies, ministries, nonprofits, and technology teams using their work to serve people and advance the Great Commission.

I bring experience in product discovery, user research, service design, prioritization, stakeholder alignment, cross-functional execution, and outcome measurement.

Connect on LinkedIn

Selected work

Strategy turned into practical action

Examples from healthcare, financial services, and nonprofit work. Public summaries focus on the problem, approach, and value while protecting confidential details.

Compass mentor network concept landing page
  • Product Strategy
  • Problem Definition
  • Product Market Fit

Proof of Concept: Mentor Network

Identified the problem and designed a solution for how young adults exiting the foster care system can get connected with mentors, with an emphasis on safety, agency, and relationship quality.

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Unified financial accounts panel showing activity across all accounts
  • Product Strategy
  • Systems Thinking
  • Stakeholder Alignment

Financial Accounts Panel

Designed a system-level account panel that helped investors see their full financial picture across fragmented financial services and act on what mattered.

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Three Patient Feedback Community mobile screens
  • Product Strategy
  • Data Analysis
  • Change Management

Patient Feedback Community

Defined a customer feedback community for a healthcare system, creating a clear participation model and an internal insight workflow that teams could actually use.

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